If you’re over 50 and cringe when you hear the words “social media” because you think it’s a time-wasting toy for youths, then think again. You might be surprised to learn that the fastest growing demographic in social media is … Continue reading
If you’ve been on Facebook for any length of time, you’ve likely noticed that they like to change things. A lot. When Facebook introduced their Timeline layout for personal profiles in late 2011, we wondered how long it would be … Continue reading
Anyone who’s ever flipped through a magazine or surfed the internet will tell you that these are visual mediums. Wherever you look there are bright colours, clever graphics and intriguing images (thank you Photoshop) to catch your eye and entice … Continue reading
What’s bigger than the Super Bowl? The spectacle surrounding it. Give the NFL credit, their continual expansion and development of the ways in which they market their sport has made Super Bowl Sunday, apart from the football itself, one of … Continue reading
No doubt about it, being liked is important to many people. One of the questions we’re most frequently asked is “how do I get people to like my page?” It’s no wonder all this social media marketing stuff sometimes seems … Continue reading
Welcome to 2012 and a New Year of grand possibilities. Hopefully, you’ve worked your way through the leftovers of all that holiday feasting and have finally packed the decorations away. Somewhere between fad-diet planning, re-newed fitness regime commitments, and staunch … Continue reading
In our race to master online Social Media Networking tools such as Facebook, Twitter, LinkedIn or Google+, we often forget another channel for business networking: your local Chamber of Commerce. For small business owners, local chambers of commerce provide opportunities … Continue reading
I can sympathize with some of the local incumbent candidates who were ousted in the recent provincial election. You see, I too, have been recently deposed, but not by way of election. These little coups have been taking place all … Continue reading
What a great time of year! This week marks the return to school for children, teens, young adults and a growing number of mature students. You could say that we, at poloDesign, are going back to school this fall too. … Continue reading
Let’s say you’ve been given the responsibility of promoting your business, event, product, or even the place you live. After a lot of time and discussion, decisions have been made about the audience you want to reach, what message you … Continue reading
